September/
October 2000
FEATURES
BEER TODAY
With the beer segment growing again, brewing executives share their thoughts on the new
challenges facing the industry.
By Michael Sherer
GEARING UP
Staying competitive means keeping up-to-date on the latest retail p-o-s hardware and
software on the market.
Cheryl Ursin
RETAILER WINE SELECTIONS
The Beverage Dynamics National Retailer Wine Panel recommends a lineup of cabernet
sauvignon.
By Richard Brandes
HOLIDAY PROFIT PLANNER
From massive in-store displays and festive decorations to custom gift-baskets, in-store
gift centers and a variety of special services, retailers use a variety of techniques to
increase holiday sales.
By Nicolas Furlotte
FOURTH-QUARTER PROMOTIONS
Fall seasonal promotions and holiday tie-ins can be a boom to sales in the fourth quarter.
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From the September/October 2000 issue of
Beverage Dynamics.
Please Note: Some pictures or diagrams are only
available through the printed media |
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