March 
1999INTERVIEW: EDUARDO SARDIŅA
Beverage Dynamics talks with Eduardo Sardiņa, President & CEO of
Bacardi-Martini USA
By Nicolas Furlotte
REACHING OUT
Beverage alcohol companies are increasing their presence on the internet, with web site
launches and upgrades.
By Howard Riell
KNOWING & UNDERSTANDING DISTILLED SPIRITS
Essential product knowledge and information for beverage alcohol retailers.
SWEET PROFITS
Consumers are flocking to the new fruit-flavored wines.
By Richard Brandes
WINE SELECTIONS
The Beverage Dynamics National Retailer Wine Panel recommends a lineup of top sauvignon
blancs.
By Richard Brandes
BRIGHT LIGHTS
Light beer consumption continues to climb, and now accounts for about 40% of all beer
sales in the U.S.
By Michael Sherer
BACK TO TOP
From the March 1999 issue of
Beverage & Food Dynamics.
Please Note: Some pictures or diagrams are only
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