October 
1998
FEATURES
RETAILER WINE SELECTIONS
The Beverage & Food Dynamics National Retailer Wine Panel recommends a lineup
of outstanding red zinfandels and other top-quality wines.
By Richard Brandes
IN GOOD TASTE
Properly planned and executed, beer tastings can do wonders for beer sales and your
store's image.
By Michael Sherer
LIQUID ASSETS
Cognac and brandy are expanding their appeal as consumers continue to participate in
upscale buying trends.
By Cheryl Ursin
HOLIDAY PROMOTION PREVIEW
A sneak preview of this year's holiday promotions.
By Libe Goad
14TH ANNUAL
BEVERAGE & FOOD DYNAMICS
ADVERTISING & PROMOTION AWARDS
The best advertising, promotion, packaging and merchandising materials in the beverage
industry today.
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From the October 1998 issue of
Beverage & Food Dynamics.
Please Note: Some pictures or diagrams are only
available through the printed media |
