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Publisher's Note

F.Y.I.

Guest Column

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Merchandising & Promotion

On The Shelf

June 1998

Cover photo
by Cobi, productions NYC

RUM ON A ROLL
The category keeps growing with infusions of superpremium products and new flavors.
By Howard Riell

ICE BEER MAINTAINS ITS COOL
Stabilized at about 4% of the U.S. beer market, the ice beer segment is solidifying its position.
By Michael Sherer

SPEAKING VOLUMES
South American wines will make further inroads into U.S. retail shelves in the coming years.
By Dan Berger

A WORLD OF BEVERAGES
The latest developments in soft drinks, bottled waters, RTD iced teas, sports drinks, fruit drinks and a variety of other non-alcohol beverages.
By Gerry Khermouch

RETAILER WINE SELECTIONS
The Beverage & Food Dynamics National Retailer Wine Panel recommends a selection of champagnes and sparkling wines, as well as a lineup of other top quality/value wines.
By Richard Brandes

SEASONAL MERCHANDISING
The heat is turned up, both outside and in, with summertime promotions.
By Libe Goad

CALL FOR ENTRIES
The 14th Annual Beverage & Food Dynamics Advertising & Promotion Awards.